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Getting found by Google and cited by AI assistants, without a content team.

DIY SEO for Small Business: What to Do, What to Skip

Google says a small local business can do much of its own SEO. Here is the DIY plan: the checks, the schema, and the parts worth paying for.

August 20, 2026 · 15 min read

SEO for Dentists: Schema, Reviews, and the HIPAA Trap

Dental SEO from the owner's side: Business Profile rules, Dentist schema you can paste, and the review reply that cost a practice $23,000.

August 19, 2026 · 15 min read

SEO vs Google Ads: The Break-Even Math Nobody Shows

SEO vs Google Ads decided with arithmetic, not opinion: how the ad auction prices you, a break-even formula, and how to measure both together.

August 18, 2026 · 16 min read

SEO for Contractors: the Technical Work Guides Skip

Business Profile rules that get profiles suspended, contractor schema markup, city pages that are not doorways, and how to measure the calls.

August 17, 2026 · 15 min read

SEO for Photographers: What Actually Moves Bookings

SEO for photographers, done properly: image files Google can read, gallery pages that load, structured data, and a way to measure any of it.

August 16, 2026 · 14 min read

LLM SEO: What Changes, What Does Not, and How to Test

LLM SEO in practice: the tactics Google tells you to skip, the crawler rules that decide whether assistants can read you, and commands to verify both.

August 15, 2026 · 17 min read

SaaS SEO Agency: What the Retainer Actually Buys

What a SaaS SEO agency charges, what each line of the retainer buys, and which parts you should never outsource. With sourced numbers.

August 14, 2026 · 16 min read

Next.js SEO in the App Router: What Actually Changed

The top-ranking Next.js SEO guide still teaches next/head. Here is the App Router version: metadata, streaming, sitemaps, JSON-LD, verification.

August 13, 2026 · 15 min read

SEO for SaaS: What a Founder Can Ship Without an Agency

SEO for SaaS in the order a founder can actually ship it: crawlability, page templates, keyword choice, and the parts not worth your time.

August 12, 2026 · 15 min read

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